46% Of Google searches are local Nearly half of everything typed into Google is someone looking for something nearby.
3 Spots in the map pack The local three-pack sits above every organic result. It's winner-take-most real estate.
76% Of near-me searchers act fast Google's own data: three quarters of local-intent searchers visit a business within 24 hours.
0 Rankings reports about nothing We report calls, direction requests, and booked work — not screenshot grids of keyword positions.

Quick facts

Service area
Anchorage, Mat-Su Valley, Kenai Peninsula, Fairbanks, statewide
What we optimize
Google map pack, Google Business Profile, local organic results, Apple & Bing Maps
Best fit for
Trades, clinics, restaurants, law firms, gyms, tour operators — anyone customers find by searching nearby
Typical starting budget
$650/mo (Foundation) — most local SEO clients run $1,550/mo (Growth)
Time to first movement
30–90 days for map-pack gains; reviews and GBP fixes often show sooner
Reporting cadence
Monthly one-page report: calls, direction requests, website actions, review growth

What's included

Everything the map pack
actually ranks on.

Map on a phone screen — the Google Business Profile is the local homepage
01 / 06

The foundation

Google Business Profile

Your GBP is your real homepage for local search.

Complete rebuild: categories, services, service areas, photos, products, posts, Q&A, booking links. Most Alaska profiles we audit are running at half power — wrong primary category alone can keep you out of the pack entirely.

CategoriesServicesPhotosPosts
Handshake between a business owner and a happy customer — the review moment
02 / 06

Prominence

Review engine

Steady reviews beat a burst of them, every time.

A simple ask-flow your team can actually run: QR cards, post-job texts, email follow-ups. We draft owner responses to every review — including the bad ones, where the response matters more than the star. No fake reviews, ever. That's a suspension waiting to happen.

Ask flowsQR cardsOwner responsesMonitoring
Reviewing listings and records line by line — citation cleanup work
03 / 06

Trust signals

Citations + NAP cleanup

One wrong phone number can drag the whole profile.

We audit every listing that mentions your business — Yelp, Apple Maps, Bing, chambers, directories — and fix name/address/phone mismatches. Boring, invisible, and it moves the needle. Then we seed the Alaska-specific citations national tools miss.

NAP auditApple MapsBing PlacesAK directories
Storefront facade on a commercial street — every location earns its own page
04 / 06

Relevance

Local landing pages

One page per service, per area — done honestly.

"Furnace repair Wasilla" and "furnace repair Anchorage" are different searches with different competition. We build real pages with real local proof — jobs done there, photos from there — not doorway-page spam that gets you filtered.

Service pagesArea pagesLocal proofInternal links
Analytics dashboard with rising graphs — calls and direction requests, tracked
06 / 06

Proof

Rank + call tracking

You'll know which calls came from the map.

Geo-grid rank tracking across Anchorage (not just one pin), GBP insights, call tracking, and GA4 tied together in one monthly page: what moved, what it produced, what we're doing next month.

Geo-gridCall trackingGBP insightsGA4

The rest of the search stack

Local SEO is one layer.

01 / 03 SEO & GEO — the hub Technical SEO, on-page, content strategy, and how the whole search program fits together. Start here if you're not sure which layer you need. 02 / 03 GEO — AI answers ChatGPT, Perplexity, and Google AI Overviews are answering "best roofer in Anchorage" right now. GEO is how you get named in that answer. 03 / 03 Performance ads SEO compounds over months. When you need the phone ringing this week, geo-fenced Google and Meta ads carry the front end while the organic engine spins up.

Hype vs. the alternatives

Why not the $99/mo
listing service?

Hype
Local · Anchorage · retainer
DIY
Internal · spare time
National SEO firm
Call center · 5,000 clients
$99/mo listing service
Software · zero strategy
Monthly cost $650–$1,550/mo$0 + 10-20 hrs/mo of your time$1,000–$3,000/mo$99/mo
Knows where Wasilla is ✓ We drive past it✓ Obviously✗ "Is that near Denver?"✗ It's a database row
GBP strategy ✓ Full rebuild + ongoingPartial, when you have timeTemplate checklist✗ Sync-only
Review growth ✓ Ask-flows + responsesSporadicSometimes, extra cost✗ Not included
Local landing pages ✓ Written + built for you✗ Rarely happensThin AI templates✗ Not included
Reports on Calls + booked workNothingKeyword positionsListing sync status
Contract Month-to-month after 90 days12-month lock-inAuto-renews forever

The first 90 days

From invisible to in the pack.

01.
Weeks 1–2 — Audit + GBP rebuild
Geo-grid baseline across your service area, competitor teardown, and a full Google Business Profile rebuild: categories, services, photos, products, booking links.
02.
Weeks 3–4 — Citations + review engine
NAP cleanup across every directory that matters, Apple and Bing Maps claimed and fixed, and your review ask-flow launched with the team trained on it.
03.
Month 2 — Local pages + content
Service-area landing pages built with real local proof, on-page fixes shipped, and the first round of Alaska-specific citations seeded.
04.
Month 3 — Links + the reporting rhythm
Local link outreach underway, geo-grid re-run against the baseline, and your first full report: calls, direction requests, and what's next.
Planning session around a laptop — mapping the 90-day local SEO sprint

Is this a fit?

Probably yes if:

Customers search for what you do

"Dentist Anchorage," "heli-ski Girdwood," "divorce lawyer Palmer." If people type it into Google, the map pack decides who gets the call.

You serve a real area

Storefront or service-area business, Anchorage to Fairbanks. Local SEO is built for businesses with a where.

Your Google reviews are stuck

Fewer than your competitors, or a stale profile nobody has touched since 2021. That's usually the fastest win we can ship.

You want compounding, not renting

Ads stop when the budget stops. Map-pack position keeps sending calls — this is the asset-building side of your marketing.

Probably no if:

Probably not if:

You need calls this week

Local SEO takes 30–90 days to move. If the pipeline is empty right now, start with performance ads and build the organic engine behind them.

You sell statewide online only

No location, no local intent — you want classic SEO and GEO instead. Same team, different playbook.

You want to buy reviews

Hard no. Fake reviews get Alaska businesses suspended every month, and a suspended profile is worse than an unoptimized one.

Someone promised you #1 in 30 days

Take that promise to a different agency and watch what happens. We'd rather tell you the honest timeline and hit it.

Questions, answered

Quick questions.

Dusk settling over a still Alaska lake below dark mountain ridgelines

→ Free map-pack audit

We'll pull up your GBP and
tell you exactly what's
holding it back.
Twenty minutes, your profile on the screen, no deck. You'll leave with the three fixes we'd ship first — whether or not you hire us.