( FAQ )
The fine print,
in plain English.
Everything people ask before hiring us, pricing, contracts, ownership, timelines. If your question isn't here, the contact form goes straight to a human in Anchorage.
Money
Pricing & contracts.
Website Care starts at $195/mo, the site-only plan for sites we host and maintain. Marketing retainers start at $650/mo and are scoped to each client, so the monthly number depends on what's in the plan. Websites are a flat fee: brochure sites from $2,500, small-business sites from $6,500, custom builds and web apps from $12,500. Brand identity work is quoted the same way, in writing before anything starts. Ad spend is separate and billed by Google or Meta straight to your card, no markup. The full breakdown is on our pricing page.
No lock-ins. Retainers run month-to-month with 30 days notice, or on a set term if you'd rather, and there is no minimum. Search and content work genuinely needs a few months to show, and we'd rather turn down a project than pretend otherwise. Website builds are billed by milestone and end when the site launches.
You keep your design, your content, your data, your ad accounts, your analytics, and your logins, and we hand over documentation and part like adults. One honest caveat: Hype Forge, our own platform, is proprietary, so a site built on it doesn't come with the source code. You'd still get the full design and an export of all your data to take anywhere. Sites we build on WordPress or Shopify go with you as-is.
The work
Process & timelines.
It depends mostly on how fast content and approvals come back to us. Some sites launch in a month, some take six, and we aim to launch inside three. We'll tell you upfront that the most common delay is on the client side, and help you beat it: photos, copy, and sign-offs planned from week one.
Paid ads produce leads within days. SEO is ongoing work: you'll usually see movement in three to six months, sometimes sooner, and it keeps climbing from there, because Google keeps changing how it ranks, so fresh content, site updates, and links from other sites all keep mattering. Anyone promising page-one rankings in 30 days is guessing. Our monthly report shows exactly what moved, so you never have to take our word for it.
Yes. Most of our clients are Alaskan, or Alaskans who now run businesses elsewhere, and Alaska is where we know the market best. But we're happy to work with businesses outside the state, and we may well add a second state in the next couple of years.
The people you meet. Hype is a small Anchorage studio, no account-manager relay race, no offshore content mill. When something ships, the person who made it is the person you can ask about it. Everything runs through one project management system, so you always know what's in progress and who's on it. The org chart is short. The project board isn't.
Ownership + reporting
Who owns what.
You do, always. Domains, hosting, Google Business Profile (your listing on Google Maps), ad accounts, Google Analytics, social profiles: all registered to you with us added as a manager. This is non-negotiable in both directions; we won't take over an account we can't set up this way.
One page a month: what we spent, what it produced, what we're doing next. A note whenever something needs a decision. No 40-slide quarterly decks.
Yes. We regularly run marketing on sites we didn't build, and we're happy to share lanes with another agency or a niche vendor like a PR firm or a video team. We do ask for access to the numbers, so we can see what's working across the board. And if you're open to it, we recommend building with us too: one team for the site and the marketing means nothing gets lost between vendors.
→ Still have questions?
Ask a human
in Anchorage.
in Anchorage.
Twenty minutes, no pitch deck. Bring your site, your goals, and your real budget, we'll tell you honestly what we'd do with it.